Below you will find what some of our customers say about our dealership.

To add a testimonial of your own, submit it on the Customer Survey page.

"Visited another dealer near my home and found that they did not want to sell me what I wanted but what they wanted me to have. I did not appreciate that they were not listening to what I was saying. I first called These guys and found that they could hear and understand what I was trying to say. I took them up on their invitation to visit their store and found that they had a very large selection of bikes. I told the salesman what I was looking for and he was more than glad to show me the exact bike that I wanted. He did however suggest that I test ride this bike and a Felt which was actually less money but the same type of bike. After test riding both bikes I was absolutely sold on the Felt Cafe 7. They then proceeded to set the bike up to fit ME. What a great dealership. And they saved me several hundred dollars. Why go anywhere else? well worth the few extra miles!!!!"
By: Anonymous    Novi, MI

"On Sat 7/25/15 I visited this store. We drove about 45 minutes to get there because I had seen their advertisement on Craigslist for a great deal on a beautiful bicycle. I had called them a few days prior. They didn't think they had that bike in my size anymore, but encouraged me to come check out their large inventory. I'm so glad we did. As luck would have it, they DID have my size of the new 2014 Felt B16 Carbon Tri/TT bike. I got it for 1/3 off retail, meaning I got a NEW CARBON TRI bike, retailing for $1800, for only $1200!!!! Such a deal. Plus I was able to finance for 12 months interest-free for a one-time fee of $57. I spent $99 for a very through fitting plus received 15% off all accessories. I received excellent, knowledgeable, friendly service from all three salesmen who talked with me. I am very, very satisfied with Howell Cycle, and I would recommend them to anyone looking for a great deal on great bicycles."
By: Amanda    Sterling Heights, MI

"its my second Cannondale purchase from them and that is because of the Price and service. Oh I should mention that they are hour and ten minuet drive (one way) from my house. ..Thanks Mitch! "
By: Anonymous    Saint Clair Shores, MI

"Employees were extremely helpful. Everyone is very knowledgeable, and made sure that I had everything I needed. And all for a great price."
By: Anonymous    Novi, MI

"Great place to shop with the best deals on bikes anywhere. They had a great no interest financing program that worked great. Thanks to Mike & Mitch for all the help and great deal."
By: Anonymous    Brighton, MI

"Shop is very cool. They just remodeled I guess and it looks cool. Lots of bikes to choose from and great deals. I bought A bike almost half off for me and a kids bike for my youngest boy. They are straight forward and down to earth. They sold me what I NEED. They also sell Power sports stuff, kind of a cool combo shop."
By: Steve    Southgate, MI

"Probably one of the best bike shops around, I recently bought a new cannondale f29er at half the price anyone else quoted me. They have a brand new service center that is top notch! There head tech was very informative and did a great job with making adjustments and installing my accessories. A very large shop that has gotta have 4 or 500 bikes in stock. They didn't have a ton in apparel but I was told they were increasing that as they just made more room."
By: Mark    brighton, MI